Our Story

From the heart
of Capri

Capri Bells is the story of an island, a bell that has rung since 1944, and a woman who chose to begin again.

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The Capri Bell · Since 1944

The bell of Capri has chimed since 1944 — a small voice of the island, carrying luck, memory, and tradition.
Capri Bells gives that voice a new form, shaped by hand, for those who love timeless things.

Capri Bells by MG — Born on the island, made to last.

The Brand

Born from the heart
of the island

Every Capri Bells creation begins where it belongs: on the island. Our sandals are drawn by hand, cut in Tuscan leather, and set with Mediterranean coral, Vietri maiolica and 18kt Italian gold. Our jewellery — the campanelle — are small tributes to the most beloved symbol of Capri: the lucky bell that has been worn on the island since 1944. Nothing is mass-produced. Every piece passes through the hands of Capri's master artisans, completed within a five-mile radius of the Piazzetta.

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Capri · The island that made us

Between the Faraglioni
and the Piazzetta

From Via Camerelle to the artisan ateliers — every Capri Bells creation carries the light, the salt, and the memory of the island.

The Founder · Maria Giovanna

A second beginning,
a timeless promise

Maria Giovanna founded Capri Bells at forty, choosing to begin again — from her hands, from her island, from a bell that has never stopped ringing. She brings her experience, her savings and her reputation to every piece she signs.

Her vision is clear: to honor the craft that has lived on Capri for a century, and to carry it — with discretion and precision — into homes from Capri to Dubai, from Tokyo to Seoul. Capri Bells is her signature, and the beginning of a new chapter for the island.

Nelle sue stesse parole

An artisan jewel isn't made.
It is kept. Passed down. Listened to.

Maria Giovanna — Founder, Capri Bells

Cosa rappresentiamo

Four values,
one signature

Everything we make rests on four simple commitments — the foundation of the Capri Bells promise.

01

Hand-made on Capri

Every piece is cut, set, and finished within a five-mile radius of the Piazzetta — by hand, never by machine.

02

Precious materials

18kt Italian gold, Mediterranean coral, Tuscan leather, Vietri majolica — only the finest, only the real.

03

La tradizione della campana

Our campanelle honour the lucky bell of Capri, a symbol worn with pride on the island since 1944.

04

Fatto per durare

No trends. No shortcuts. Every Capri Bells piece is built to be kept, worn—and passed down like a memory you can hold.